Hegai & Esther

Hegai & Esther Named Official Makeup Sponsor for Plus Size Fashion Week Africa

by Client News

Indigineous makeup brand, Hegai & Esther, is the official makeup sponsor for Plus Size Fashion Week Africa.

Speaking on the collaboration, CEO of the brand, Gbemisola Adebayo, says:

Let’s play a game, I mention a word and you tell me the image that pops up in your head:

‘Beautiful Woman’. I can bet you imagined a slim, tall, and light skinned woman, probably one with silky hair as well, right? These are ideals which the media have successfully inscribed in our minds, we see them on billboards, on TV, and all over social media, creating the perception that you’re not enough if you don’t fit this profile. The fashion industry doesn’t make it any easier, skinny models strut the runway, flattering clothes are hard to find for plus size women, and big footers barely find shoes that are truly stylish.

So as a makeup brand that celebrates African women and all that true beauty stands for, we are more than delighted to be a part of the PLUS SIZE FASHION WEEK AFRICA, to show the world that beauty is not in size, height, colour, texture, or race, beauty is diverse, BEAUTY IS EXTRA!

Hegai & Esther is a company that has created a brand concept consisting of makeup products, hygiene essentials, accessories and tools designed and produced with the vision to becoming the preferred choice for end users across the African continent and Women of Colour everywhere. The one-stop-shop for all facial aesthetic and professional needs, the Hegai & Esther brand is synonymous with quality beauty treatments and solutions.

Arguably one of Africa’s fastest growing beauty brands and ranking among Nigeria’s top 10 beauty brands, Hegai & Esther is focused on mainstreaming sustainable business practices as the Company strives to deliver sustainable economic growth that’s profitable, environmentally responsible and socially relevant.

Operating through a network of representatives and distributors located across Nigeria, Sub Sahara Africa, the United States of America and Europe, especially the United Kingdom; Hegai & Esther utilizes multiple channels of distribution and an attractive ReSeller package with options for Bulk Buy with further discount. Our clientele consists of professional makeup artists, enthusiasts, wholesalers and retail stores which we service directly and indirectly from the Head Office currently situated in Lagos, Nigeria.

Hegai & Esther is also a campaigner for proper hygiene practices among professional makeup artists and enthusiasts. Through the sale of our range of disposable makeup applicators, and seminars that we hold from time to time, we hope to help makeup users avoid cross-contamination and diseases which are caused by bad hygiene practice.

Moremi Elekwachi

Euphorique PR CEO Moremi Elekwachi to Speak at PlusSize Fashion Week Africa Masterclass

by Event

Euphorique PR CEO, Moremi Elekwachi, will be a panelist at the first Edition of PlusSize Fashion Week Africa’s masterclass themed, ‘Glow up and Flawless’.

The masterclass is aimed at helping plus-sized women see beyond their body size help them cultivate an attitude of positivity in every facet of life.

Other panelists include: Bunmi Aboderin Talabi, Bukky Karibi-Whyte, Omilola Oshikoya, Glory Edozien, Gbemisola Adebayo, Dumebi Agbakoba, Feyi Luther, Chisom Ogbummuo, Titi Akinkugbe, etc.

Additional details below:

 

Seyi Shay

Toke Makinwa, Seyi Shay, Vimbai, Mai Atafo & More Attend GLAM AFRICA Magazine’s “Africa Rising” Event | PHOTOS

by Client NewsEventPRPress

On Tuesday July 24th, GLAM AFRICA magazine held an event to celebrate three milestones: The release of it’s new issue, which features Davido and Casper Nyovest, and celebrating it’s past iconic cover stars who have been pivotal in the “Africa Rising” movement. The event also served as the official launch of the GLAM AFRICA beauty box in Nigeria – each yearly magazine subscriber will receive a free box of beauty products. The first beauty brand the publication is partnering with on this, is Sleek Studio. 

The event which took place at Oriental Hotel, was a star-studded one, as celebrities including past cover stars Toke Makinwa and Seyi Shay, attended and were honored. Others in attendance include Mai Atafo, Vimbai, Uriel, Andrea Giaccaglia, Sharon Ojong, Layole Oyatogun, Lillian Afegbai, Big Brother’s Khloe, and many more.


GLAM AFRICA Magazine is available worldwide, and in Nigeria, at stores across the country, including, Shoprite, Oriki Spa, Sari Signature, Quintessence, and more, as well as on demand at www.glamafrica.com/magazine offering bank transfer and cash on delivery payment options.

Glam Africa Magazine is a quarterly lifestyle publication that showcases African excellence with a worldwide readership of 1.5 million and distributed mainly in Ghana, Nigeria, South Africa and United Kingdom.

For all media inquiries, e-mail: ngoffice@glamafrica.com

Photo Credit:@ejvisions

Décor: JW Events

Screenshot 2020-05-03 at 16.19.11

Davido Shines on Cover of Glam Africa Magazine’s “Africa Rising” July – September Issue | Dishes on Rocky Beginnings, Career Challenges & Road to Success

by Client News

The term, “Africa Rising,” became popular at the beginning of the millennium. It was a phrase used to express the rapid economic growth of our continent. Almost two decades later, we are still on the rise, and there’s no doubt that our music industry is one of the plethora of elements responsible for this rise.

What better way to spotlight this than to feature one of the world’s biggest Afrobeats superstars, Davido, on Glam Africa Magazine’s cover?

In perhaps his most revealing interview yet, he dishes on the not-so-glamorous aspects of his journey to success, as he gives us a rare insight into exactly what it takes to be one of Africa’s most formidable artists. From career challenges, to making up with Wizkid, to the scoop on the love of his life “Chioma, ” Davido bares it all in the publication’s “Africa Rising” – themed issue.

Speaking on one of the hurdles he had to overcome, Davido says, “…I left Nigeria for a while in January 2016, and I got signed to Sony around that time. And then I was left thinking, like, I’ve signed this deal…now what? So when I dropped this If thing, it at first didn’t really move. Nothing in general moved for me. I wouldn’t say that I was depressed
at the time since I was just trying to stay positive, but I was like ‘what is going on?’…

In addition to this exclusive interview, this edition of the magazine takes an in-depth look into all facets of the Africa Rising movement. From food, to music, to fashion, beauty, business and politics, we explore all unique elements of the continent’s tremendous rise.

In light of shaking things up, with this edition, GLAM AFRICA will officially debut its Beauty Box in Nigeria, where each yearly subscriber will receive a free box of beauty products. When asked about the motivation for the beauty box, Chioma Onwutalobi, CEO of Glam Africa magazine said:

“I always want GLAM AFRICA readers to have a value added experience and its high time we start promoting brands that come from Africa and/or cater to us.”

Each box will be filled with Sleek Studio products. GLAM AFRICA Magazine is available at stores across the country, including, Shoprite, Oriki Spa, Sari Signature, Quintessence, and more, as well as on demand at www.glamafrica.com/magazine offering bank transfer and cash on delivery payment options.

Glam Africa Magazine is a quarterly lifestyle publication that showcases African excellence with a worldwide readership of 1.5 million and distributed in Ghana, Nigeria, South Africa and United Kingdom.

For all media inquiries, e-mail: ngoffice@glamafrica.com

Cover Credits
Photo: Anny Roberts Photography

Atoke

Atoke’s ‘An Awkward Guide to Being Nigerian’ Garners Rave Reviews from Guardian Newspaper

by Press

Nigerian writer Atoke, recently released her debut book titled, An Awkward Guide to Being Nigerian. Guardian newspaper’s Tobi Awodipe reviewed the book as follows:

It is only natural that you think your body is yours to do with as you wish. Dear Nigerian woman, it is not. Your body belongs to everybody else.” With these words, Atoke opens +234: An Awkward Guide to being Nigerian (Ink Fontaine, Canada; 2017), setting the tone it would adopt throughout. Describing herself as a feminist, Atoke guides the reader through a collection of essays that explores and asks what it means to be Nigerian, the heart and soul of Nigerians and the quirks and nuances that make one a Nigerian. Employing humour, sarcasm, wit, reminisces and flashbacks, she tackles several topics, including those regarded as taboo, sad, happy and everyday events and happenings of Nigerians, both home and abroad.

Atoke’s book is reminiscent of (Peter Pan) Peter Enahoro’s How to be a Nigerian, written back in the 1960s.

A book on Nigeria and its people would be interesting anyway you look at it, negative or positive and this book attempts to capture our experiences, challenges and the things that make us tick as a people. As you read this collection of essays that takes you into the mind of the average Nigerian, you will be amused, perturbed and wish you could change some of the negative values that have become non-living citizens of the country. More importantly, everyone can see himself or herself aptly represented in the book.

Divided into four main parts and several chapters, the first part, ‘The green that so easily besets us’ deals with several core issues that beset Nigerians such as the decision to move abroad for greener pastures, the challenges that come with being a woman in Nigeria, non-payment of salaries, the craze to have babies abroad, the culture of ‘dashing’ money, RSVPing a party invite, the Nigerian foster system, inconducive university education, lack of clean water and the insane desire to always recreate Nigeria abroad – the ineptitude, loudness, culture bias and the general lackadaisical attitude to even the simplest things. Challenging the systems and mindset that promotes these, Atoke attempts to point out the cognitive dissonance of the ills that beset us, even when not in our natural habitat, Nigeria.

In the second part, the writer delves into ‘Bonds of Adhesion,’ and asks readers to identify themselves, tackles culture biases, the fear of juju; love, the Nigerian parents way and religion. ‘Shades of Being Human,’ the third part, explores her personal feminism, feminism in Nigeria, the decision to have kids or not and having kids simply as an insurance factor for old age. The final part, ‘Gliding across a Rainbow,’ explores love and friendship, homosexuality, particularly the fear and stigma surrounding it in Nigeria, death and the fear and stigma surrounding disability. The book ends with chapter eight, where the writer talks about the factors that can make Nigeria great again.

Read the entire review here